Kia began as a manufacturer of bicycles and steel tubing in 1944 in South Korea. Today, with headquarters in Seoul, it stands as South Korea’s oldest vehicle manufacturing company with reputation as an industrial pioneer and a social inspiration, providing large scale employment through its growing years to South Koreans. European and American countries also faced such benefits from this commercial giant, as it set up plants in the later stages of the corporation’s involvement in the world motor market. When Kia began it was called Kyungsung Precision Industry. The present name came out in 1952, denoting its significance as a leading Asian manufacturer (ki – which means to be produced, and a – which stands for Asia).

Historic overview

Kia promoted its manufacturing business to producing motorcycles in 1957. The cars hadn’t yet arrived on the seen, and they wouldn’t until 1974. In the meanwhile Kia came along well producing trucks and motorcycles. Since the days of cycles, Kia has been often seen as one of the most significant developments in automobile manufacturing industries across the world. After its launch of the car manufacturing enterprise, Kia has launched a number of cars in partnership with other manufacturers since 1986. Kia cars had begun manufacturing partnered products with Ford, selling models like the Mazda in regions like Australia, South East Asia and North America. Kia’s inclusion into the American car manufacturing industry took place in 1992.

Bankruptcy and Hyundai (1997)

Kia had been performing with healthy signs till the mid 1990’s. However, around 1997, Kia saw its first major downfall when it went bankrupt. The problems were however taken care of by a bid to own 51% of Kia was won by Hyundai Motor Company. Hyundai Motor Company had beaten Ford in the bidding, winning a deal that Hyundai had envisioned but missed in the early days of Kia’s partnership with Ford. Kia was brought down as one of the major casualties of the Asian economic crisis in the late 1990’s. Hyundai’s ownership was however decreased to 40% by board decisions subsequently.

Historic Kia models

Kia has been one of the most respectable names amongst leading automobile manufacturers. The first car rolled out in 1974 was called Brisa, which later turned out to be the first Korean vehicle to be exported to different countries. Kia’s manufacturing strategies opened up to the grave need for fuel efficiency cars in the 1970’s especially after the oil crisis (1973). Kia’s competition proved a hard run for giants like Chevrolet, Ford and other manufacturers of cars which were known to affect owners in the refueling part of maintenance. Amongst the models produced in the new millennium, Carnival/Sedona (mini van) and Sorento premium SUV have taken Kia’s stature and business to a height of success.

Kia has operations running in more than 150 countries and is recognized as one of the most widespread organizations in the world. Kia’s reputation as a budget car manufacturer has not deterred them from building high end cars. Kia’s SUV’s and sports models are targeted mostly at the higher income groups as some of them are built for high performance and adventure purpose.

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Kia began as a manufacturer of bicycles and steel tubing in 1944 in South Korea. Today, with headquarters in Seoul, it stands as South Korea's oldest vehicle manufacturing company with reputation as an industrial pioneer and a social inspiration, providing large scale employment through its growing years to South...